Friday, June 6, 2008

Honey Bees & Ice Cream: Not an Unlikely Match

When enjoying delicious summer fruits such as raspberries, blueberries, and strawberries, it’s hard to imagine the long journey they endured before arriving on our plates. Honey, nuts, and many fruits are pollinated by honey bees.

There has been a recent crisis involving mass amounts of honey bees dying unexplainably. Without these honey bees, honey, many fruits, and many nuts will no longer blossom. Not only are our diets being affected, but so is our ecosystem.

Both Haagen-Dazs and Burt’s Bees are working to raise awareness about this problem. Haagen-Dazs is using a special limited edition ice cream, Vanilla Honey Bee. Burt’s Bees has created a public service announcement to inform people about this epidemic.

To help, pick up some Vanilla Honey Bee ice cream or check out Haagen-Dazs’s “Bee Store” at www.helpthehoneybees.com. You can learn about honey bee friendly wildflowers that can be planted in your yard and receive information about supporting local, organic farming at www.burtsbees.com.

Taking steps to save the bees and our environment has been made easy, and delicious: all you have to do is eat some ice cream!

Häagen-Dazs Vanilla Honey Bee ice cream can be found at any local grocery store.